Today most pet shelters need consistent support. The noble idea of helping pets already exists, but good intentions without competent support and funding will not create the right conditions for these all-too-easy-to-overlook small creatures.

In Kazakhstan, the idea of adopting pets is still gaining momentum.

The Mars social campaign aims to address these challenges by increasing the pet adoption rate and realizing Mars Vision of Creating a Better World for Pets by supporting shelters on a regular basis.

Currently the Mars social campaign includes the following:
• regular visits to shelters during special occasions.
• donations and hard works in shelters with Mars volunteers.
• promotion of pet adoption through special events, social media, influencers, websites.

Also, company associates organize adoption events together with shelters and provide new pet owners with “ready-to-go home” kits for each pet.

An important part of the Mars Mission is not only to raise awareness about pet shelters’ work, adoption programs and its’ maintenance, but also to support pet shelters in terms of administration. Thus, business trainings for shelters’ owners and knowledge exchange between shelters’ administration from different countries are organized on a regular basis.